Brandon's old Blog: Seth Godin: Getting your message heard in an age of message overload.

Wednesday, February 06, 2008

Seth Godin: Getting your message heard in an age of message overload.

This is one of the most interesting talks on "being heard" that I have heard. Here is what Ted.com says about Seth:

Seth Godin is an entrepreneur and prolific business-book author who specializes in marketing in the digital age.

also:

"Seth Godin may be the ultimate entrepreneur for the Information Age," Mary Kuntz wrote in Business Week nearly a decade ago. "Instead of widgets or car parts, he specializes in ideas -- usually, but not always, his own." In fact, he's as focused on spreading ideas as he is on the ideas themselves.

Check out his blog as well.

PS... I will definitely be using his four square method of presentation overview soon.

Why I write "rough drafts"

I write all of my posts as rough drafts.

I do this for three main reasons. First, to avoid embarrassment for typos, mis-spelling, poor grammar and many other writing maladies from which I frequently suffer. Second, to communicate that many of these posts are raw thoughts that will be refined by the input, criticism, and superior grammar of others. And, thirdly, to alleviate guilt when I update the content of the post at a later date.

The pressure to post accurately was keeping me from posting at all. This was my way of lowering my personal expectation and getting the blog flowing again...